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Advanced Print Production Certification:

Getting Started:

Self-Study Course
  • Release date: Shipping starts September 15, 2011. Pre-order now!  
  • Course materials: Printed study guide, learning resources and pass/fail test
  • Certification good for five years

 


    Overview

 You asked for it and we are delivering! We're so pleased to announce that PCPI's brand new Advanced Print Production Certification is available for sale now. As a skilled print professional, be one of the first to gain your Advanced Print Production Certification! Our long-awaited Advanced Print Production Certification will be shipped starting on September 15, 2011. 
 
You may pre-order today and take advantage of our special member discounted price of $550. (A savings of $200 off the non-PCPI member price.) Simply enter the code SEP15 on the certification registration form below. Offer ends September 15, 2011. PLUS - you can save an additional $50 off each multiple certification purchased at the same time. 
 
Note: PCPI's Professional Print Production Certification is a pre-requisite.  Like our other certification programs, this one offers the same flexibility of self-study and completing the test at your convenience.

 

To take advantage of our introductory pricing and order today, go here:   

Advanced Print Production Certification Registration Form  

 

Here are just a few topics covered in the Advanced Print Production Certification: 

 

 New Trends in Print Production

·         More automation of production processes

·         Improved ink formulations for process and spot colors

·         New color separation and ink optimization techniques

·         Increasing use of variable data and versioning

·         Print-on-demand for books and magazines

·         Expanding capabilities of digital print technologies (including inkjet)

·         "Digital" finishing options for short-run production

·         Broader offerings of non-print services

 

Digital Proofing

·         The technologies used for digital proofing

·         Different proofs for different purposes

·         Color "matching" and appearance modeling

·         Quality expectations

·         Proofing to standard print conditions

·         Soft proofing and PDF markup

 

Online Print Procurement

·         Exploring the options for "Web-to-Print" (W2P)

·         Drivers for W2P adoption, including ERP integration and production automation

·         Online estimating and order entry (including reorders)

·         Tracking file submission, proof approvals and production processes

·         Online composition tools: template selection and personalization

·         Browser-based inventory management


Multi-channel Marketing

·         The quest for end-user engagement

·         Interactivity in print: from BRCs to PURLs, Mobile Marketing, QR codes and Augmented Reality

·         Premedia options: e-books, Digital Editions and Rich Internet Applications

·         Content Management systems and Campaign Management tools

 
Social Networking and How It Fits with Print Production

 

 

Advanced Color Management:

 

Color Matching

·         Matching color on different substrates

·         Matching color on different presses

·         Matching color with different print processes

 

Avoiding Color Issues

·         Colors that can't be matched

·         Color space conversion

·         Equipment limitations

 

Color by Numbers

·         Types of measuring devices 

·         Calibration

·         Margin of Error

 

Effect of ink savings on Color

 

Standards

·         SNAP, GRACOL, SWOP

·         G7

·         ISO standards

 

To take advantage of our introductory pricing, order by September 15. Please mark the special code: SEP15 on your order form:   

Advanced Print Production Certification Registration Form  


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